The Great Acceleration, by Robert Colville


The world is moving fast. As technology is flung forwards in leaps and bounds, Colville considers the importance of the effects of ‘The Great Acceleration’ upon society, the individual and the government at large. In what is one of the most important books I have read to date, The Great Acceleration is an extensively researched and shockingly palpable account of our changing world.


For some time now the topic of technology and its effects upon society have been of great interest and pressing concern for me, as I’m sure it is for many who are tiredly rounding up phones at the dinner table. Colville’s work lends powerful insights into such concerns, interspersing entertaining wit with astounding examples of how his termed ‘Great Acceleration’ has and will continue to change modern life as we know it.


In a time when the internet and technology is so wholly fused with our lifestyles, it is essential to understand how we are using it, and how it is affecting us. This is a must read for any who wish to comprehend the terrifyingly exciting changes technology is raining upon us, from the psychological addiction of the masses and the rising power of corporations, to the desperate attempts of politicians and the media to keep up.


This is a piece that will speak and intrinsically relate to any modern reader. Near every page offers a revelation, a startling example and plentiful food for thought. What I found particularly interesting was the detailed psychological analysis of the effects of technology on the modern mind. From the social media driven teen to the ever rushing full time worker, The Great Acceleration considers life for all in our current time. We have stormed ahead into a new way of life. This book will help you to catch your breath, and prepare to carry on. In a remarkably linked world, it is essential to understand the powers that are divulging, the mindsets that are changing and ultimately what this all means for our futures.


Although at points it made me want to cast my phone away and go live in the woods, Colville’s overall message is not cynical. Ultimately, he is clearly stating that we don’t need to slow things down, we simply need to learn how to cope.


Length: 390 (Bloomsbury)


Overall Rating: 5 stars


Like the sound of it? Purchase it from Amazon here.



Author: Jack Jakins

A recent graduate of history, now an aspiring writer and general cynicist

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